8 Ways to Maximize Your LinkedIn and Your Personal Branding
Personal branding is key to your success and LinkedIn is an excellent tool to help you achieve that. Let’s look at 8 ways to maximize your LinkedIn and your personal branding.
1. Make the Most of your Profile
Using your LinkedIn profile properly is very important. When you communicate with others on the site, your profile will speak for you. Don’t just upload any photo, upload a good photo. Don’t upload your logo here. People want to see what you look like. Make sure you completely fill out your profile – do not leave any areas blank.
2. Build Your Contacts
When you first join LinkedIn you need to build your contact base. Connect present and past colleagues along with your alumni from your university or college.
Recommendations are very important. In fact, it is one of the most powerful tools that LinkedIn has to offer. That’s because people recognize recommendations as sincere and trustworthy. Other people must write them and they are very hard to fake or forge.
4. Use Groups
There are three ways you can use groups: lead generation, increase your LinkedIn profile development, and personal development by learning from
5. Promoting Events
Using LinkedIn to promote your events is a very wise move. You can easily target your audience and you can spread your information quickly all the while establishing your personal brand.
6. Use Your Status Updates
The LinkedIn status updates are not used to their full potential. However, that’s been changing a little bit thanks to the integration of Twitter with your LinkedIn profile, a move that was much needed. Update your LinkedIn profile with relevant blog posts and news. When you use your status updates wisely they can play an integral role in your person branding.
7. Using Applications
LinkedIn offers a very good learning center to help you get the most out of the various apps that are available including the best way to go about creating your personal bonding.
8. Networking for Lead Generation
LinkedIn is a very powerful tool for you to use to connect with others who are looking to individuals from within the corporate community. When you take full advantage of the tools LinkedIn offers you can build a powerful personal brand. It will not take as long as you might think, and it is worth every bit of time you put into it.