To make your living in the Internet Marketing field realise that you
will need to invest in many things to survive.


While I am not about to list everything here today


I would like to touch on a couple of  points.


You need to invest in yourself….
You need to learn all you can about your product or service.


You will need to invest your time, your effort,your energy
and yes your money to achieve success


The one investment that every Internet marketer must
make regularly in order to achieve success is advertising.


The old saying, ‘Advertising Pays’ is as true today as it
was when those words were first written by a long forgotten
marketer of years gone by.


It really does pay to advertise in the right places


You should gain more by advertising than what the advertising costs.
This is where you need to do the sums.


When I talk about advertising and Internet marketing, I
are speaking of advertising by a variety of methods that
include both free and paid for advertising.


Some methods will require only an investment of time while
others will include an investment of money, as well.


Advertising, however, is essential. Advertising should be
at the top of the ‘to-do’ list of every Internet marketer
every day of the week.


However a word of caution…before investing large sums of
money in your advertising please test the media first.


While “Advertising pays” make sure you are the person receiving the benefits.



This month has be an interesting journey for me.


Lets back up a bit …late last month I got an email inviting me to a blogging challenge.


Visit and comment on 100 blogs in August …wow what a challenge.


This was all new to me….  as I am new to blogging and had never done any blog hopping before…even the term “Blog Hopping” was new to me.


I did not realise that commenting on 102 blogs in one month is a time consuming tast.


Visit the blog…read comments from other visitors and respond with an appropiate comment…


So was it worth spending all the time it took to go around to the different blogs …absolutely.


Would I do it again…for sure….but would prefer if we were given a bit more time to get around.


It is always good to hear other peoples thoughts and to interact with them …the internet can be a very isolated and lonely place.


I met some awesome people …lots of talent and experience …and the exciting part is that they are all willing and happy to help in anyway they can.


I would like to thank  Jacinta Dean the organiser of the challenge I am sure you had your hands full…as you keep saying “Not a bad bimbo moment” and the rest of the bloggers who were ready with you help and advise…also the encouragement from the whole group was fantastic.


I am making out a list of all you guys with a link to your blogs….. will post it shortly …so I can visit you in the future.




There are three major ways in which you can increase your
Squeeze Page conversion rate. All Squeeze Pages created by
professionals usually include these three elements and a few
others.

The first way in which you can increase your conversion
rate is through personalization. This is usually done in
two ways:

1. By providing a photo of yourself.
2. Adding your signature to the bottom of your page.

This radically increases visitors’ trust. Most people who
resist buying products online do so because they’re weary
of getting scammed by a faceless liar, who wont be around
when they need help or when they need to return the product.


Tip: By adding your picture and signature, you can
significantly increase and gain your visitors’ trust.

Another way in which you can increase your Squeeze Page
conversion rate is by using black text or a white layout. Read the rest of this entry »

Advertising your internet business or product will always cost you either in time or money….
and unfortunatly when first starting out they are both in short supply.

These free advertising methods that we will discuss are possibly even more valuable than the paid for ones because they will not only advertise your product, service or website but, in addition, they
will help to build your visibility and your credibility in your niche market.

The first method of free advertising is to write articles and eBooks then submit them to article directories for other website owners or ezine publishers to download and use for free.

Articles should be around 500 words and eBooks don’t need to be longer that 10 to 12 pages.

When you submit an article or an eBook, make sure to include a resource box that includes your name and a link to your website.

A link to your website should be on every page of an eBook.
Articles and eBooks need to have attention getting titles that contain key words and the articles and eBooks themselves need to be keyword rich.

The second method of free advertising is to join and post to blogs and forums that are dedicated to topics which relate to the products and services that you sell. Read the rest of this entry »

One of the most popular campaign killers is in the ‘copy cat’ routine.

This happens when a new email marketer (and it’s also happened with
seasoned marketers), decide to promote a recent product launch and
rather than create their own promotional material, or take a more
personal approach when addressing their subscriber base, they simply
copy and paste existing promotional material offered by the product
developer.

If you’re involved in internet marketing you’ve probably experienced
this first hand. All of a sudden, on product launch day, you receive
15 emails from 15 different email marketers all containing the exact
same content!

There is no easier way to destroy your credibility and put yourself
at risk of losing subscribers than by doing this. So whenever you
plan to promote a third party product (of any kind), always write the
promotional material yourself.

I can’t stress enough how important it is to make your promotion
unique and targeted directly to your list. Don’t become a copy cat,
it will kill your business.




Two of the biggest traffic boosters amongst social media websites are Digg and StumbleUpon. When used properly they can have a huge impact on your traffic .

Let’s start off with using Digg to drive traffic to your website.

Digg works by allowing users giving a thumbs up ‘dig’ or a thumbs down to whatever they read online. It’s pretty much a way to rate different pages on the web so that the best stories get the most attention.
With Digg there is a lot of importance attached to getting on the front page. If you can manage to get a story on to the home page of Digg, then you can expect to receive thousands of extra visitors to your site.

To get started you will need to submit your story to Digg, and then encourage other people to vote for it. You will need a good number of votes to have any chance of making it to the home page and picking up the thousands of extra visitors.

If you can get someone else to submit the story, or if it happens naturally, that is so much better, and will give you a much higher chance of getting the votes you need.

If you want to give your story the best possible chance of being voted for, you need to attract the reader’s attention quickly. This means that it’s important to have an interesting headline and description. Remember, there are plenty of competing articles, and the reader can’t read them all. Give them a compelling reason to read yours.

It also makes a difference if your content is fresh and relevant. If you are writing on topics which are current and hot right now, your chances of getting votes increases enormously. Remember that readers are more likely to vote for something which is of genuine use to them, so if you can produce an article with genuinely helpful information in it, you will certainly gain votes.

On Digg.com, you start contributing as soon as you sign up. This is a great way for you to get information about your site out there. Many site end up being linked by other people, and you will find that this improves your link building status; your links will not only be out there, they will also be contributing to your Google search engine rankings.

Now… lets talk about how to use StumbleUpon to generate traffic


Read the rest of this entry »

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