We get so much email everyday it is hard to believe that anyone actually read them but I am told that it is still the most effective means of promoting your business.
Here is a copy of an email I received from the owner of the auto-responder that I use to promote my businesses. As this is a must read I reproduced it here.
Is Your Business Ready for Email Marketing?
You see all sorts of businesses around the world using email marketing. From restaurants to plumbers, local bands to nationwide entertainers, bicycle shops to internet marketers, home based businesses to international franchises … they are all using Email Marketing.
You may be wondering if email marketing is a good idea for your business. You’re asking the right question!
So now, let me ask you a few questions to help you decide:
- Can your business benefit by bringing on new customers?
- Can your business benefit by bringing previous customers back?
- Can your business benefit by reaching new prospects?
- Can your business benefit by sending out special offers, coupons, and promotions?
- Can your business benefit by staying in touch with existing customers?
- Can your business benefit by sending out regular updates to clients, staff, and members?
- Can your business benefit by reducing marketing expenses?
- Can your business benefit by increasing marketing efficiency?
If you can answer “Yes” to EVEN ONE of the above questions then yes … you should be using email marketing in your business!
By effectively adding email marketing to your overall marketing strategy, you can effectively generate new business, create repeat customers, lower your overall marketing expenses, increase your marketing effectiveness, improve overall profits, and even generate additional revenue streams.
Any reasonably intelligent business person knows that generating new leads is the life-blood of any business.
Any reasonably intelligent business person knows that fostering repeat business from existing clients is the cheapest and most profitable way to generate revenues.
Any reasonably intelligent business person knows that any time you can get and keep your company message in front of your clients and prospects, you should do it!
So how does email marketing help you do these things?
By adding a capture form to your web site, or using a hosted capture page, you can begin generating new prospect lists for your business almost instantly. Offer web site visitors a free report, a sample, a download, etc… related to what you are selling. They fill out the form to request your offer and you just picked up another new lead!
By using your autoresponder to follow up with your existing customers, you can let them know about special offers and promotions, offer them new and add-on products and services, invite them back, and sell more to that same group of people!
It costs a LOT less to sell to repeat customers than it does to find new customers!
The good news is that we here at TrafficWave.net can help you do that with our email marketing AutoResponder.
Using your AutoResponder to send out a weekly or monthly newsletter can help you keep your message and branding in front of your best prospects and customers.
You can even use your TrafficWave.net AutoResponder to generate additional revenues by offering advertising space in your newsletter, offering to do a joint venture or list-swap with another business that has a list in a related field.
When you really put your business hat on, it just makes sense that virtually any business on the planet can benefit from and should be using AutoResponders!
Which brings me to yet another way you can generate additional income with TrafficWave.net AutoResponders! Our Affiliate Plan pays you to refer other businesses. From weekly Fast Track Bonuses to Monthly Residual Commissions, you can build an additional income stream by referring other businesses to TrafficWave.net without ever taking your focus off your primary business!
If you haven’t started using AutoResponders yet, start today!
We’ll even give you a FREE 30 Day Trial to check it out for yourself!