The Importance Of Branding and Mission Statement

When you think about leads, you probably think about sales and marketing. Creating leads is all about getting people to your business and making them want what you have. This type of thinking is out of date. What’s much more important now – especially online – is making those leads identify with your brand and demonstrating to them the kind of value you are capable of providing and why they should take an interest in…

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Tips on Goal Setting

Are you frustrated when nothing works out in your favor? Do you get depressed when you do not achieve the desired success? When you do not get the results you desire, you tend to look for tips everywhere that can help you to achieve your goals. Here are some strategies that you can apply to set your goals and get the desired results. In order to achieve your goals, visualize your dreams and goals. Dreaming…

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3 Essential Steps to Add Intensity to Your Goals

Do you want to know the secret to really achieving your biggest dreams? The secret sauce is to add intensity to your goals. Make them big, think big, and act big.   Oftentimes, people fall short of achieving their best life because they run out of energy or motivation. They get side-tracked and distracted. But load your goals with intensity and you’ll be powering ahead. Here are three things you can do to turbo-charge your…

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Lead Generation for Beginners

Something that a lot of business owners don't consider is the fact that sometimes you have to do research before you can start a lead generation campaign. This is because it’s important to know what your prospective customers need, want, and are willing to pay for. You don’t want to waste your time and money generating leads that don’t convert into paying customers. When you talk about getting new customers to your website or business,…

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Are You Trying to Focus on Too Much

Signs You Are Trying to Focus on Too Much Being busy is not a virtue, nor is it a sign of productivity. If you are taking on too much, the truth is, you will focus on none of it and do a horrible job at what you manage to complete. It’s always better to do less, yet do it correctly rather than do many things with errors and omissions.   You Forget What You’re Doing…

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Email Marketing Mistakes

The Worst Email Marketing Mistakes  You can spend months or even years building a massive mailing list and create something that is highly targeted and filled with incredibly engaged and interested readers. But while this is true, it still only takes a single message to bring your hard work crashing down! Some mistakes are so destructive that they can destroy your chances of running an effective email marketing campaign. Others will simply prevent you from…

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How to Build a Mailing List With Incentives

Use Incentives To Build Your List One of the most important things you can do to build leads online is to create a mailing list. This then allows your visitors to demonstrate their interest in your brand and products by subscribing, which takes them from being ‘cold leads’ and turns them into warm leads. These are now people who have demonstrated their interest in your business and who are showing a willingness to receive correspondence…

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Why Timing is Everything in Sales

Why Timing is Everything in Sales One of the key concepts behind lead generation and the lead cycle is timing. Managing your leads correctly is all about understanding what point your readers are at and how they are likely to respond to your offers at any given time. This is key to understand but too many people overlook it. Very often, we think about sales in terms of who is likely to buy from us…

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5 Easy Steps to Start Visualizing Your Success Today

Start Visualizing Your Success Today   You may not realize it, but you are already a powerful visualizer. You probably spend a lot of time imagining your life, Chances are you’re more focused on worry and anxiety, not on making success your reality. How often do you think about that presentation or that date, and imagine the worst possible outcome. If your inner monologue tends to revolve around potential mishaps or anxious ‘what ifs?” then…

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Explaining Leads in Terms of Dating

Understanding the lead lifecycle, Lead generation and lead scoring are the best things you can possibly do for your business If you want to increase your turnover, revenue, and profits Also increasing the brand loyalty and trust you get for your business. The problem is that too many people don’t think about leads and instead focus just on sales. They believe the aim of their website is to convert as many visitors as possible and…

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An Introduction to Instagram Stories

An Introduction to Instagram Stories and Why It’s Big News for Marketers Instagram Stories can essentially be summed up as Instagram’s attempt to jump on the SnapChat gravy train. These are photos that Instagram account holders can take and share with their users but which will ‘self-destruct’ after one hour, rather than being saved to that user’s grid. This might seem like a small or unexciting new feature for the platform but actually, it represents…

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Understanding the Lifecycle of a Lead

When you talk about getting new customers to your website or business, you will often focus on bringing in ‘leads’. A lead is of course any potential customer who meets the right criteria and thereby can be considered the kind of person that you are going to be marketing to. But not all leads are made equal and some leads are certainly better than others. The aim of your business then is not only to…

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