Category: List Building

Evaluate Your Lead Generation System

Take time every once in a while, to evaluate your lead generation systems. This is important because what once worked great may not be working today. This is especially true when it comes to attracting new leads because the way people enter your sales funnel can change very quickly. It’s a good idea to schedule this check on a regular basis. How often is up […]

3 Ways to Generate Leads with LinkedIn

Ever since LinkedIn released its publishing platform, businesses have been busy creating value-added, thought leadership content to help them generate more leads and increase sales. When it comes to effectively marketing a business, every company should be taking advantage of publishing posts on LinkedIn. Here are three ways you can use the posts you publish on LinkedIn to generate more leads for your business. Start […]

How to Avoid the Spam Filter

Get Into the Primary Inbox One of the biggest challenges for email marketers over the years has always been beating the spam filter. The job of the spam filter on most email providers is to prevent unwanted messages from getting in. Especially those that might contain viruses, phishing scams, or other harmful types of content. Today this has become even harder though. Now we not […]

Lead Generation for Beginners

Something that a lot of business owners don’t consider is the fact that sometimes you have to do research before you can start a lead generation campaign. This is because it’s important to know what your prospective customers need, want, and are willing to pay for. You don’t want to waste your time and money generating leads that don’t convert into paying customers. When you […]

Email Marketing Mistakes

The Worst Email Marketing Mistakes  You can spend months or even years building a massive mailing list and create something that is highly targeted and filled with incredibly engaged and interested readers. But while this is true, it still only takes a single message to bring your hard work crashing down! Some mistakes are so destructive that they can destroy your chances of running an […]

How to Build a Mailing List With Incentives

Use Incentives To Build Your List One of the most important things you can do to build leads online is to create a mailing list. This then allows your visitors to demonstrate their interest in your brand and products by subscribing, which takes them from being ‘cold leads’ and turns them into warm leads. These are now people who have demonstrated their interest in your […]

Why Timing is Everything in Sales

Why Timing is Everything in Sales One of the key concepts behind lead generation and the lead cycle is timing. Managing your leads correctly is all about understanding what point your readers are at and how they are likely to respond to your offers at any given time. This is key to understand but too many people overlook it. Very often, we think about sales […]

Explaining Leads in Terms of Dating

Understanding the lead lifecycle, Lead generation and lead scoring are the best things you can possibly do for your business If you want to increase your turnover, revenue, and profits Also increasing the brand loyalty and trust you get for your business. The problem is that too many people don’t think about leads and instead focus just on sales. They believe the aim of their […]